Resume

I'm a Copywriter in the advertising and entertainment industries. I've produced humorous and compelling creative content for every format, from billboards and broadcast spots, to multimedia and social media campaigns for media and technology companies like Lenovo, Philips Interactive, Sony, Warner Bros., and Universal.
als ANDREW FUMENTO
linkedin.com/in/andrewfumento
[email protected]
818.298.7707
Copywriter specializing in writing humorous, memorable (in a good way) copy.
 
Copywriter Highlights

  • Originated, Wrote, Pitched, and won $600,000 advertising account.
  • Increased DVD/Blu-ray sales and revenue over $400,000/yr.
  • Wrote and V.O. Directed radio spots – saving ad agency from needing to hire Director.
  • Writer of almost 100 pro bono PSA campaigns – improving, and possibly, saving lives.
 
Performance Highlights

  • Saved Warner Home Entertainment (WHE) over $1M/yr. with inventions, and innovations.
  • Eagerly performed VP duties as Director – saving WHE from needing to higher another VP.
  • Promoted in 6 months from Assistant to Copywriter/Manager – bypassing 2 positions.
  • Founder, PSAaDay. Social Media Manager PSAaDay, and Natural Disasters (2018-Present).
  • Board Member, Desire to Inspire Foundation (2020-2023).
 
COPYWRITING EXPERIENCE
 
Freelance Copywriter, Los Angeles, CA                                                           2011–Present
  • Execute marketing strategies from briefs, creating memorable ad campaigns from concept to completion as a one-stop shop, saving client time and money.
  • Copywrite, Cast, Produce, and Direct social good broadcast spots – improving lives.
 
Senior Copywriter / Director, Editorial DVD & New Media                           2000–2011
Warner Home Entertainment, Creative Advertising & Marketing, Burbank, CA
  • Saved Warner Home Entertainment (WHE) over $1M/yr. with inventions, and innovations.
  • Increased sales revenue over $400,000/yr. by enhancing consumer experience on over 10,000 Warner titles, through Writing, Editing DVD menu copy, and web copy.
  • Produced special features for Nat Geo (National Geographic), and family titles.
 
Copywriter / Manager, Editorial DVD & New Media                                       1997–2000
Warner Home Entertainment, Creative Advertising & Marketing, Burbank, CA
  • Innovated and designed templates and user interfaces, and navigational functionality.
  • Managed and created collateral material, acted as liaison with talent and their reps, legal, vendors, and writers.
 
EDUCATION
University of Illinois, Urbana, IL BA, Sociology. Minored in Psychology. (also studying film and writing)
​                             "If you think nobody cares or nobody cares enough, you may call me... 'nobody.'"